ASMP — American Society of Media Photographers

New Clients: Get Creative and Go For Quality

By February 10, 2011May 23rd, 2016Strictly Business Blog

My client base can be loosely put into two categories: those that help pay the bills and those that push my boundaries, bolster my brand AND help pay the bills.  I think this is an important distinction when considering how to find new clients.  What do you REALLY want to shoot?  Once you answer this question it will be easier to look for new ways to bring in jobs that matter.  Think beyond a 4×6 mailer.  Surprise them when you join their business networking group or attend an industry trade show (their industry, not yours).  There is nothing like a face to face meeting, especially in a place where you are the only photographer present.