Cross-posted from petapixel.com [by James Deruvo]
Adobe has launched the Content Scheduler as part of its Creative Cloud Express platform, a move it says is in response to requests for a unified way to allow creatives to plan, create, and publish content across social media.
The feature comes thanks to Adobe’s recent acquisition of content publishing platform ContentCal, which it has successfully integrated into Express.
“Our users want frictionless social content workflows — but they also want to learn how to get better at social media,” Adobe says. “We believe that people should have a single place to make, plan, preview, and publish standout content on social media.”