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Lifecycle Photography: Seeing beyond Buildings to Architecture (Columbus)

September 17 @ 9:45 am - 10:45 am

ASMP Ohio Valley’s Darrin Hunter is giving a talk at the AIA Ohio Architectural Design Community Conference in Dublin, OH Sep 17. Did you know Darrin is not only an architectural photographer but also an Assoc member of AIA and a Senior Design Manager at Dyer Brown & Associates?

His subject: Lifecycle Photography: Seeing beyond Buildings to Architecture (Columbus)

“While photography and architecture grew up together as professions and have always been
interdependent, we still use photography for narrow purposes during a narrow timeframe and
from too narrow a perspective‐typically construction observation and marketing right after
construction is complete from the eye of one professional photographer. It’s been twenty years
since McDonough and Braungart’s 2002 “Cradle to Cradle” broadened our understanding of
holistic energy cycles. A similar broadening of architectural photography into Lifecycle
Photography is needed to break our fixation on the building as an artifact and to shift our
mentality toward photojournalism so we can finally see and record the long‐term community
health and cultural impacts of our projects. This session will provide attendees with a practical
framework to harness photography for many more purposes than sales and social media feeds.
Practitioners will learn why collaboration and the crowdsourcing of lifecycle images radically
challenges the standard model of fashion‐oriented architectural “photo shoots” and how to hire
professional photographers for long‐term multifaceted assignments instead. Particular attention
will be paid to insourcing, continuous training, and the importance of Post‐Occupancy
Photography using worksheets for group exercises to formulate first steps toward employing
Lifecycle Photography in attendees’ own firms upon return.”

“INTERSECT will bring together more than 200 members of the design community from across the state for tours, keynote speakers, and educational programming designed to appeal to a broad range of AIA Ohio’s membership and allied professionals. ”

I think tickets for the Tuesday portion when Darrin is talking is $45 for members, $145 for non-members. At least, that’s how I read https://aiaohio.org/annual-conference/ under “Early Professional Tuesday Only”. Tickets are available on the AIA conference site: https://aiaohio.org/annual-conference/

Details

Date:
September 17
Time:
9:45 am - 10:45 am
Website:
https://aiaohio.org/annual-conference/

Organizer

AIA Ohio