SEO for Photographers – Oct. 23



SEO for Photographers

You have your website, but how do you get people through the front door?  The answer: Search Engine Optimization and strategic content marketing. If you can get your site to the first page of Google, you gain incredible opportunities. That’s why writing for the web to attract both humans and search robots is so important — search engine optimization is a free way to reach new audiences, thereby building site traffic, engagement, and goal conversions over time. In this training, you will learn more than just the theory behind content marketing and SEO. Discover, hands on, how to increase engaged, organic traffic to your site and walk away with clear steps to immediately implement, track, and measure this strategy at your organization.
for  hands on training.

Program Outline:

● What is SEO? Principles + key terms
● Understanding on-page and off-page SEO
● Link building basics to increase traffic
● How to do keyword research
● SEO tools and how to use them
● Tips for writing for the web
● Content case studies
Beverages will be provided.


When: Tuesday, October 23, 2018

Doors Open at 6PM

Event begins at 6:30PM until 8PM

Where: WeWork DUMBO Heights

81 Prospect Street, 6th floor of The Sands

Brooklyn, New York 11216

Directions by Subway:

F train to York Street

A/C trains to Hight Street

2/3 trains to Clark Street


$15 Members and students

$25 Sister organizations

$30 Non-members

Click here to sign up (limited seating)

RACHEL CLEMENS with Whole Whale will be guiding us through the SEO process. Whole Whale is a digital agency that helps nonprofits and other socially conscious organizations leverage their data and technology in order to maximize impact. In the 7 years since its founding, Whole Whale has worked with over 70 organizations to improve their website strategy, amplify their digital marketing, understand their analytics, and move the needle on their organizational mission and vision. We take a comprehensive approach to digital strategy with an emphasis on building capacity within nonprofit teams — overall, we look to develop a data culture within each organization we work with by teaching others to leverage data and technology to maximize their impact.

Thank you to our contributors: