Strictly Business Blog

I know you are too busy to keep repeating tasks in your photography workflow when your programs can do it for you. That’s one of the myriad things I like about Adobe Lightroom. One of Lightroom’s great advantages is it gives you the ability to quickly create and apply presets to streamline your image processing workflow. One rule of thumb I give clients is if they perform any step within their workflow process more than…

Increase your social media (linkedin, FaceBook, or Twitter) reach by a minimum of five qualified leads a week. Use programs & web sites to help you, like Mr. Tweet.

This is not the usual group of portfolios, whether you find it commercial or not I will leave up to you, but I will say that some of these photographers are very successful….

When shooting video where the audio is also important – always wear headphones.  The camera meters might indicate that you are getting sound (visually) but it might not be good clean sound.  Headphones are important.

When studying fine arts in college my professors always emphasized the importance of carrying a sketchbook at all times. Ideas can pop up randomly when I least expect them, so to keep them from escaping me, I need to get them captured somehow before forgetting. The best part about a sketchbook is that I can brainstorm and revise whenever the creative moment hits me again. I always have some kind of idea in progress and…

Consider throwing a casual party for local clients. It’s a great way to connect and get to know each other.