ASMP — American Society of Media Photographers

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Photo courtesy ASMP member Luke Copping

Strictly Business Blog

If you would like to contribute to the blog, please send submissions to communications@asmp.org.

Creative Partnering

By Strictly Business Blog

A recent bout with bronchitis got me watching TV for practically the first time since my 2-year-old was born.  In the middle of CSI New York, I was struck by an ad for Verizon featuring a Blackberry Storm being used to access Bank of America’s online banking system.  Verizon, Blackberry & B of A all in one ad.  “Wow”, I thought, “that’s really smart.” In a later commercial break, Duracell ran an ad showcasing the…

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Knowledge is Power in a Negotiation

By Strictly Business Blog

Part of preparing for any negotiation is preparing yourself. Knowing the market, both geographic and specialty, in which you’ll be competing is critically important. A very handy tool right on your desktop is your computer. Mine is always on, always connected to the Internet, and I use it when a new client calls for a quote. As soon as the person identifies the company he or she works for, I can “Google” the company’s name, click on the…

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What can you do today, in this business climate, to get work now?

By Strictly Business Blog

Nothing. I know that sounds harsh, but anything you could do that might possibly bring in business now will, in the long run, hurt your business. Things like lowering your price, offering unlimited rights for the price of a year of web use, or shooting (heaven forbid!) on spec, might possibly get someone in your door today, but when the market turns for the better, you will be known as the place to go to…

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What about paperwork?

By Strictly Business Blog

Today we hear what our photographers have to say about paperwork. (8 min, 10 sec) Proper paperwork, from estimates to invoices, is critical to your business success. We have samples on ASMP.org that can get you started, but first listen to what these guys have to say …

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