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The Business of Corporate and Architectural Photography

Steve Whittaker

488 S. Almaden Blvd. at sunset / dusk

The Business of Corporate and Architectural Photography

 “It’s an art form but it’s also a business.”

Steve Whittaker –Whittaker Photography http://www.whittpho.com/



The business of corporate and architectural photography includes many aspects that constantly require attention. Estimating, licensing issues, scouting assignments, protecting your digital assets, creating that production list — all are important factors.

Once the client signs that contract and pays the 50% retainer, project coordination comes into play. That includes security clearances, site preparation, transportation arrangements, permits, releases and access authorization. All of these areas need to be conveyed to the client. This presentation covers all of that and more.

Topics covered:

  • Estimating, contracts, stock issues
  • Assignment project coordination
  • Permits, release forms, film commissions
  • Risk Mitigation, safety issues
  • Assignment preparation, scouting
  • Assignment execution
  • Case studies-business, lighting and safety issues
  • Case Studies: Copyright issues and violations
  • Post-production
  • Copyright registration
  • Digital Archiving and Back Up Solutions

Steve Whittaker is an architectural photographer based on the West Coast covering local, regional and national assignments. His assignments cover everything from aerials, life-style, and interior spaces, exteriors using both natural and illuminating the exterior surfaces and interior space of buildings for dramatic dusk images. His clients include architects, interior designers, advertising agencies, graphic designers, construction, hospitality and corporate direct clients.

Steve served on the ASMP Oregon  chapter as botha board member and as the ASMP Oregon chapter President, previously served two terms as a National Director with ASMP, served two terms as President of the ASMP Northern California Chapter. He is also a member of OPPA.

He encourages both members and emerging photographers to get involved as advocates in promoting professional business practices and building a sense of fellowship among our community.

We’d like to thank our sponsors; Lesley University,  Bob Korn Imaging (we will be raffling off a print) and Think Tank, who donated a My 2nd Brain Tablet Case worth $74.75. The Think Tank case is going to be auctioned off and bidding will start at $20.

Cradoc Software will be sending three coupon codes and a discount code for 30 percent off of their software.

Please let us know if you have any dietary restrictions and we will do the best we can to accommodate them.


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Lesley University, University Hall, Room 2-150
1815 Massachusetts Avenue
Cambridge, MA 02140
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