Poppin’ Pixels: Exploring HDR

Contributed by: San Diego

Description of program: This was Holly Nelson-Kramer’s lecture on using HDR as a tool in post-production. Holly covered the HDR tools in both Photoshop and Photomatix. She also talked about how to shoot for HDR.

How many people were needed to produce the meeting, and what were their tasks?
About 10 people. The Programs Chairs delegated tasks, checked up on mailers, flyers, web postings, communicated with Holly about what she needed.

Board members: each board member in our group has a ‘program’ responsibility, wherein they are in charge of one aspect of the monthly meeting, and if they can’t attend they have to find someone to take over their task. Tasks include: chair rental, food & drinks, projector & sound, sponsors and raffle prizes, etc.

Describe the type of location needed for the meeting.
The meeting was held in a large studio with a white cyc that we could project images on. We used this particular studio because the pre-registration number was so high that we knew we needed an extra large space.

Break down the costs associated with putting on this type of meeting.
Speaker fee: We flew Holly in from Hawaii, but since she used to live in San Diego and wanted to visit her friends, we split the plane ticket with her. We also gave her half of the proceeds from the door. Cost: around $400.
Food: We spent $250 on food and drinks for 115 people.
Studio: donated
Chairs: 40 of our chairs are donated each month through a sponsor. We spent another $30 or so dollars on extra chair rental and chair delivery.

Describe the attendance and the fee structure used for this meeting.
We had 80 people pre-registered and had almost 40 walk-ins.
Pre-registration fees are $15 for non-members, $10 for members and students. For walk-ins, we add $5 onto that fee.

What was done to market or publicize the meeting?
Flyers were delivered to appropriate local venues. Posters were also hung at these venues. Announcements were posted on our Facebook page, our Meet-up group page, and a few local pro-photographer listservs for the area. We also sent special emails to contacts at local universities. An initial email and a reminder email were sent to all our members. An announcement was also placed in our newsletter, and on the front page of our website.

Was this a public meeting or a chapter only meeting?

Is there anything else we should know about this meeting and why it was so successful?
I think it was simply a matter of timely subject matter. A lot of people both established and students were interested in learning how to do HDR. We have found that a lot of our Photoshop and post-production lectures have large crowds.