News

What Clients Actually Search For (and How to Show Up There)

Every client starts with a question. Your job is to answer it — clearly, confidently, and in their language.

Events
January 2026 Photographers Grind Coffee Meetup

Photographers Grind – Coffee Meetup

Please join us January 30th for ASMP’s First Photographers Grind of 2026! Friday January 30, 2026 10 A.M. Parlor Doughnuts 95 Lincoln St. Denver,…

National News

Weekend Reading 1.8.2026

Interesting/useful/fun stories to check out over the weekend (Warning: Highly Bookmarkable). A weekly roundup of links curated by Frank Rocco. (Image: Cate Brown) Focus Stack Photography: Tips From a Professional Lucile Boiron Bouche 5 Things Professional Photographers Do That Beginners Don’t Amazon Skips The Speakers By Moving Alexa To ‘Alexa.com’ The Exposure Triangle Is Not Your Problem How to Choose the Right VPN for You Sean Stanley: Ashes of Summer The Photography Process That Changed the World What Is a Word of Mouth Marketing Strategy? X’s deepfake machine is infuriating policymakers around the globe Building a Stronger Network in 2026…

News

The SEO Starter Kit for Photographers

Most photographers would rather edit a thousand headshots than think about search optimization. But here’s the truth: great work that can’t be found might as well not exist.

National News

Weekend Reading 1.22.2026

Interesting/useful/fun stories to check out over the weekend (Warning: Highly Bookmarkable). A weekly roundup of links curated by Frank Rocco. (Image: John Zoiner) Photography as Work: What Defines It Today What’s the point of RAW Details in Lightroom? Here’s a perfect example. 5 Hacks to Get Amazing Photos with a Budget Wildlife Lens NASA shares thrilling sneak peek at humanity’s imminent return to the moon Apple Might Turn Siri Into an AI Chatbot to Rival ChatGPT If You Care About Real Photographs, Stop Scrolling Past Them Why do I use an iphone for my library work. The Spirit of Black…

National Events

NATIONAL / Creative Studio Portraits – A 1/2 Day, Hands-On Lighting Workshop with Eli Infante in Los Angeles / Presented by Westcott & Sony

Creative Studio Portraits with Eli Infante / Presented by Westcott & Sony You won’t want to miss this exclusive 1/2 day, hands-on workshop with photographer Eli Infante in Los Angeles on February 5, 2026 from 1pm – 5pm held at the Sony Media Production Center in Los Angeles. The day begins with a presentation & demo from Eli before going hands on over the next three hours in three different shooting bays (two strobe & one continuous light) outfitted with the latest Westcott lighting gear. This workshop is strictly limited so that each participant can have time in the various…

News

Beyond the Shutter: Building a Modern Photography Practice in 2026

Once, being a professional photographer meant mastering gear and lighting. Now it means mastering communication, positioning, and business clarity. In 2026, clients don’t just hire you to make images, they hire you to make sense of them.

National News

Weekend Reading 1.15.2026

Interesting/useful/fun stories to check out over the weekend (Warning: Highly Bookmarkable). A weekly roundup of links curated by Frank Rocco. (Image: Arnie Adler) 7 Photography Tips That Helped Me Fix My Photography Apple, Google Urged By Senators To Remove X & Grok Apps Over AI Image Abuse Why it’s So Easy to Fall in Love with Black and White Street Photography Lives in Motion: Vera Hershenberg’s Photography Exhibition A Day with David Bowie: how a visit to a psychiatric clinic changed him – and his music A Walk in the Park? — Street Portraits from NYC South Korea Week: Lee…

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