All Posts By

Susan Carr

Why Am I Having Trouble Getting Releases Signed?

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The reason is frequently that unreasonable requests are being made. Years ago I was working on a personal project that involved photographing friends in their home environments. I knew I would want to show this work in my portfolio and exhibit the work whenever possible. I had heard of model releases and knew somewhat about their importance. I was not super clear on all this, so when directed to an ASMP book for the proper…

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Marketing Assistant or Photography Assistant

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We all must give the sales and marketing of our business a high priority. We know this yet we still look for the magic bullet that will give us financial rewards minus this work. Well, unfortunately, it doesn’t happen that way. Marketing are the tools we use: our web site, blog, social media, post card or e-card promotions, customized prospecting through laborious research and the list goes on from here. Then we have sales, which…

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How to Become an Expert at Negotiating Price with Clients

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No one enjoys talking about money, at least only a few strange birds do. For those few, it is a game. If they are selling, they work to get the highest price possible. If they are buying, they want the lowest. As independent working photographers, we are all entrepreneurs who have to sell our services on a regular basis. Our success rate at selling is directly proportionate to how much money we earn, making this…

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Consistency of Vision is Key

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Websites are often the first place we show our work to prospective clients. The prospect arrives at your site via an Internet search looking for a photographer to fulfill a specific assignment. In these tough financial times, the searches usually include a specialty and a business location. If you fit these criteria and they come to your site, the next step is to view your work. It seems increasingly common for photographers to organize their…

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Update on Recent U.S. Copyright Office Recommendations

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The Visual Arts Division of the United States Copyright Office has ceased sending letters recommending that visual artists submit titles for each work being registered in a “group registration of unpublished images”. We have recently learned through tests of our own and those of the Copyright Office that there are previously unknown problems when uploading titles into the current eCO system — errors that do not occur consistently and may not give out any warning…

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Quotes that Moved Us Each to Action

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This week five of our blog contributors, including myself, will share quotes that have been meaningful to each of us in the course of developing our careers. “Nothing in the world can take the place of persistence. Talent will not; nothing is more common than unsuccessful men with talent. Genius will not; unrewarded genius is almost a proverb. Education will not; the world is full of educated derelicts. Persistence and determination alone are omnipotent.”  –…

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Take the InfoTrends Professional Survey!

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InfoTrends is conducting a study with professional photographers to better understand their use of technology, future requirements, and new business services. The results will be used to determine the impact of digital photography on your business, and to identify opportunities and threats to help you navigate through this rapidly changing marketplace. Manufacturers will use the results to design better products and solutions that fit your needs. As thanks for your time and input, a $25…

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Copyright Registration Alert

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ASMP is aware that photographers are receiving letters from the Copyright Office with recommendations on how to modify their registrations using the online registration system. The Copyright Office, in response to concerns over the recent court decision invalidating the bulk Corbis copyright registration, is making some new recommendations for online registration of both published and unpublished work. Read the full alert here. And, watch for further announcements from ASMP as we work towards a reasonable…

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Thank You and Happy 4th!

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Dear Friends, I want to take a moment and thank you, our readers, for making this blog a success. I also want to express my gratitude to our talented contributors for sharing their insights on all aspects of the photography business. Together we continue to build a valuable resource for the trade. I’d like to encourage you to share your blog topic suggestions with us by posting a comment here. What do you want us…

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Clarion Call II – Tomorrow!

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Following up on the excellent Clarion Call telesummit this past February, Selena Maitreya presents Clarion Call II, featuring 7 speakers and 8 jam-packed hours of real-world, hard-hitting information on sales, negotiations, estimates, pricing and licensing for your still and motion imaging services. I am very excited to be joining ASMP National Board member, Gail Mooney, and 5 other illustrious presenters: NIKE Global Branding Photography Manger, Aric Rist; Art Buyer & Consultant, Beverly Adler; Photography Consultant,…

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