ASMP — American Society of Media Photographers

All Posts By

Gail Mooney

My Business is My Pleasure: Six Ways I Keep My Priorities on Track

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I have never drawn a line between my labor and my leisure, simply because my work has always been my pleasure. I’m sure I’m not the only photographer who has a hard time separating their personal life, from their work. In my case it has been even more intertwined because my business partner is also my husband. We have never been able to “go on vacation” without our gear. Even though we may not be…

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Making Connections

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The best way to build a professional network is to approach it organically. Most of us have a variety of networks in our life, made up of family, friends, neighbors, co-workers or people we are connected with by common interest. But for some reason, many of us draw a line between our business and personal relationships instead of bridging those connections, for mutual benefit. Over my lifetime, I’ve made connections with an eclectic array of…

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Tips From a Road Warrior

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After spending most of my life and career on the road shooting for magazines and international corporations, I can honestly say that working “on the road” is my specialty. Here are a few tips I’ve learned over the years:   Carnets – Most photographers working internationally will be bringing their gear or “commercial goods” into a foreign country. Many countries (especially countries that have high import taxes on photo gear) want to make sure that…

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Failure Isn’t Fatal

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Failure is something we fear but is inevitable for growth. I know in my own life, whenever I’m not “failing” it usually means I’m not challenging myself.  In the short term things may seem to stay the same but that is rarely true in a creative business. You either grow or you die and growth requires a temporary surrender of security. I was fortunate to have parents who encouraged me to pursue my dreams. They…

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A Well-Managed Team is Better than the Sum of its Parts

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Most still photographers are independent entrepreneurs. Some of us may employ a “studio manager” or a small staff, but many of us run the day-to-day operations by ourselves.  However, when working on large projects or assignments, we frequently need to build a team to help us carry these projects out.  This is especially true if you are producing motion projects. It’s not that difficult to “build” a team, but managing a team is another story. …

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Pick Social Media Platforms that Fit Your Style and Goals

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It’s a noisy world out there.  Lots of folks are talking…..everywhere.  So, what’s the best way to be heard?  Like any other form of communication you should first determine who you want to reach and what you want to say. Social media platforms can be used strategically for business or for personal reasons like letting your family and friends know what you’ve been up to – or both. I have been primarily posting onFacebook and…

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Working in a Deep Freeze

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There’s an old saying “Showing up is 80% of life”. I suppose there’s some truth to that, but if you simply “show up” on most photo shoots, you’ll most likely blow the job. It’s hard to pick just one assignment to write about, in terms of having to deal with a challenge or solving a problem. That’s because almost every assignment I’ve ever had, has had its challenges or problems that needed to be addressed….

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My New Year Manifesto

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Say yes Ask why not? Breathe Be Present Be true to myself Keep an open heart and mind Connect Make my pleasure my business and my business my pleasure Keep my spirit alive Question Stay curious Inspire others Serve Challenge myself Improve myself Do something for the sake of doing Create Listen Be open to change Be humble Be grateful Be loving and kind Be open to serendipity Have compassion Pay it forward Take chances…

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Great Reads

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The War of Art by Steven Pressfield Pressfield talks about overcoming the resistance in our lives so that we can do the “work” we are meant to do.  Resistance comes in many forms.  Sometimes it’s the people around us and sometimes it’s our procrastination or our pursuit of perfectionism that sabotage us.  It’s a quick read and one that I’ve read multiple times. Save the Cat by Blake Snyder When I was editing my documentary,…

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What’s the Future of Still Photography?

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I wasn’t prepared for the response that I received recently when I re-posted a blog post, “How Motion is Changing the Future of Photography.” I had written it back in February of 2013, and it barely got noticed.  Perhaps my timing was bad the first time around.  But when I posted it again, it went viral, especially after it was picked up by Rob Haggart’s, APhotoEditor blog. I started thinking about it.  Did it really…

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