While no one could argue that you need talent, shooting skills, and post-production ability to have a successful photo career, it’s also critical to know some secrets that successful photographers know. People who are successful in any business know how to use both...
Carolyn Potts
Smart Phone Apps Can Support your Success
by Carolyn Potts | Strictly Business Blog
The business side of a successful photography career has both an inner and an outer game. In my consulting practice, I most often work with clients on their outer game business skills (marketing, sales, etc.). But I sometimes find that a client’s inner game isn’t...
Keeping it Fresh. Keeping it Real.
by Carolyn Potts | Strictly Business Blog
When you’ve been jamming on too many client projects– or worrying about not having enough client projects–it’s easy to lose track of your inner flame, muse, creative vision, passion, or whatever else you call it. You stop shooting images that excite you and/or you...
Portfolio Presentation Prep – Tips to Help You Become a Star.
by Carolyn Potts | Strictly Business Blog
“And now…. you are live!” Ever feel like your in-person portfolio presentation is a bit like being a contestant on American Idol? Whether you’re “performing” at a one-on-one portfolio presentation or at a portfolio review event (where you’ve signed up for a series of...
Working On The Interior To Get Better On The Exterior
by Carolyn Potts | Strictly Business Blog
What goes on between a someone’s ears can oftentimes be a more important component to their success than their photographic talent and/or their business savvy. How do we come to finally and consistently do what we need to do to achieve our goals? What sabotages us?...
Getting Help From the Right Marketing Consultant is Like Finding the Right Doctor
by Carolyn Potts | Strictly Business Blog
When interviewing a potential consultant (which you should do before investing your time and money) the more self-awareness you have about what kind of pain you’re experiencing, the more likely you’ll get the right help. Saying “I need more work” is a bit like saying...