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ASMP — American Society of Media Photographers

The Freelance Photographer’s Guide To Success: Business Essentials by Todd Bigelow

By August 11, 2021August 16th, 2021ASMP Bookshelf, Strictly Business Blog

Grounded in real-life experiences and scenarios, this practical guide offers editorial, non-profit, foundation, and corporate photographers an honest and insightful approach to running a freelance photography business Pulling from thirty years of experience as a freelance photographer, Todd presents a timely and detailed account of the methods and tactics best used to navigate and succeed in the profession. He explores the topics that define the business of freelancing, including: analyzing photography contracts; creating and maintaining an image archive; licensing for revenue; client development; registering for copyright; combating copyright infringement; and understanding tax issues, freelance business structures, and more. Chapters feature examples of real contract clauses and emails to better prepare readers for the practical daily activities that are essential to growing a success business. Likewise, Bigelow shares conversational anecdotes throughout to provide real insight into the world of freelancing. Based on the author’s sought-after Business of Photography Workshop, this book is an essential guide for emerging, mid-career, and experienced photographers interested in starting or improving their own freelance business.

The Freelance Photographer’s Guide To Success: Business Essentials was released by Focal Press, a division of Routledge, on May 31, 2021. The book sold out several times on Amazon and the publisher’s site before another print run was initiated to meet demand.

Special Member Offer: The publisher is providing a 20% discount for ASMP members on the purchase of the book. Log in and go to benefit page to access publisher’s special offer link and discount code to purchase book.

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The Business Of Photography Workshop has three dates booked through 2021 and early 2022.

November 6 & 7, 2021 at UCLA in Los Angeles. $249

February 5 & 6, 2022 at Roberts Camera in Indianapolis. $159

March 19 & 20, 2022 at UCLA in Los Angeles.  Registration not yet open.

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