The American Society of Media Photographers provides this forum to encourage the development of critical skills and to foster new ideas. Our goal is an informed and savvy professional photography community.
[by Lynn Kyle]
My grandfather was a farmer. On days when he was not in the field, he would drive into town to go to the local coffee shop.
Parking himself on the bar stool next to the other farmers, he’d talk over current agricultural issues and the business of farming. From the newest fertilizer to changes in insurance rates, this was where he listened and shared experiences, frustrations and successes. These conversations with fellow farmers were invaluable to his business.
So how do we get back to basics, back to the art of conversation?
These days we have amazing resources available to us. Social networking, organizations, seminars and events all need to be a part of your business model to better your business and to continue to keep up with our ever-changing industry.
Social networking is a great tool to start the conversation. Facebook, Instagram, Twitter — these are all good ways to connect and show people your personal side. Tailor social networking to your style and personality, and only participate in the networks you are interested in (and that you will keep updated). My rule of thumb is, if you are not excited about what you are posting, then no one else will be either. Explore what works for you, and conversation will follow.
LinkedIn Group discussions are another great way to connect with industry colleagues. You’ll not only find yourself talking to peers, but also to potential clients. Check out the group directory search and jump in!
Social media is great, but how do we get to the real conversations? The ones you walk away from saying: “wow that was super helpful.”
The answer is industry events, seminars, and organizations. Join your local ASMP chapter and attend one of their industry meet and greets. Check out your local Apple store for seminars on retouching and presentations from photographers and production people. Rental houses even sometimes have demonstrations on the latest and greatest camera gear. Sit in on a demo and learn something while you’re networking!
Once connected with people in your industry as friends and colleagues, they become part of your support team. You can reach out and ask advice on more specific things such as recommendations for crew members in certain cities, thoughts on fees to charge for a unique project, where to locate special rigging equipment, or even where to obtain a family of llamas.
The further you dive into networking, the more you will get out of it. Being a part of the community will give you the extra edge and support you need. So grab a cup of coffee, sit down wherever you are, and have a great chat with a colleague today!
Lynn Kyle brings a unique combination of agency and production experience to her role of creative consultant at Agency Access. She’s intimately familiar with the business end of commercial photography and illustration and has, over the last two decades, worked with high-profile artists as an Art Buyer, Producer and Artist Rep at top firms including Leo Burnett Chicago.
[by Paul Oemig]
Cocktail parties. Crowded conferences. Brief business card exchanges — the tenets of traditional networking. While all those things certainly have their place, they are seldom a good method by which to build a solid network.
Unfortunately, in such environments there is rarely time to form relationships in earnest and of those in attendance, mentalities akin to the hunter are sometimes seen. Like fishermen casting nets, you may even witness some individuals impersonally rushing to collect as many contacts as possible or egotistically boasting only of their own accomplishments in an imprudent effort to be seen as desirable to work with.
But the intent of meeting someone should not be to simply pass off a job title. To build a strong network, one full of people who you know, trust, care about, and collaborate with, it is essential to both listen and share something worthwhile. As Scott Belsky of Behance put it: “Sharing is the new networking.”
The truth is, if you make great things and you have the guts to share them, and share the great things other people are making, great people will find you. In my experience, the best people, people I have later worked with, have been individuals I met while making things together — working on art councils and community volunteer projects. And when you find those individuals, share with each other meaningful things — what inspires you, your aspirations, and the things you’ve learned along the way.
Where do you share? Anywhere. Over coffee. Over drinks. In-person. Online. Sitting next to a stranger. It’s not the forum that matters, it’s the conversation that’s important.
Paul Oemig is a Milwaukee-based photographer who is launching a breakfast lecture series to let creative communities share. He welcomes your stories and comments at firstname.lastname@example.org and @pauloemig.
By Paul Oemig |
Posted: August 26th, 2014 |
In today’s hyper-connected digital world, it’s easy to assume that social networking platforms are all you need. But if you’re looking for connections that go deeper than the occasional “like,” social media alone isn’t enough. This week, our contributors focus on how to build a network of relationships that will truly support your business and your goals. ~ Judy Herrmann, editor
Fall is fast approaching and ASMP is here to help you gear up with fantastic online educational events and discounts on in-person programming. Take advantage of these great opportunities to gain new sills and grow your business!
FREE introductory class:
Is UAV Photography Right for You?
Monday, September 15, 2014
1:00 – 2:00 pm EDT / 10:00 – 11:00 PDT
Commonly referred to as “drones”, Unmanned Aerial Vehicles (UAVs) let you capture stunning images from previously impossible elevations and angles. In this free, no obligation introductory class, UAV builder, pilot and photographer, Parker Gyokeres, dispels the myths surrounding UAV photography so you can decide if it’s a good fit for your business. Special guest, Mickey Osterreicher, general counsel for NPPA, provides an important update on the legal and legislative side of UAV photography.
Register for this free class and learn more about the full e-learning course: www.asmp.org/e-learning/UAV.
• • •
Photoshop® & Lightroom® Tips & Tricks
with Adobe Evangelist, Julieanne Kost
Wednesday, September 17, 2014
1:00 – 2:00 pm EDT / 10:00 – 11:00 am PDT
ASMP launches the 2014/2015 Business as unUsual webinar series with Adobe Evangelist Julieanne Kost sharing her favorite Photoshop® and Lightroom® tips and tricks! If you have ever heard Julieanne speak, you know you’re in for a fast-paced, entertaining and inspiring ride. If you’ve never heard her speak, don’t miss this rare opportunity to interact with one of the top post-production experts in the world. Take your skills to the next level – don’t miss this exciting interactive online webinar.
This informative webinar is free for all live attendees.
Join us Wednesday, September 17 — REGISTER TODAY!
• • •
The Cutting Edge
with Saturday Night Live
Film Unit Editor, Adam Epstein
Tour ends September 23
The Cutting Edge Post-Production Tour with Saturday Night Live Film Unit Editor, Adam Epstein, covers everything you need to know to edit a high-quality, ready-for-broadcast piece. With technique, theory and editorial insights into what makes a great story this workshop will increase your sped and story-telling effectiveness. Learn more at cuttingedge.mzed.com.
click here to save $20 when you register by July 25.
• • •
Photo Plus Expo
October 30 – November 1
Javits Convention Center, New York
With over 80 seminars, keynote presentations featuring Martin Parr, Ben Folds and several prominent photojournalists working with A Day Without News, intensive Master Classes, Photo Walks and a huge trade expo, you won’t want to miss Photo Plus Expo this year! Register before July 31st and take advantage of their great early bird pricing. Learn more about Photo Plus at photoplusexpo.com.
click here to save $150 on a Full Conference Pass
• • •
The Official Portfolio Reviews at Photo Plus
October 30 – November 1
Javits Convention Center, New York
The Official Portfolio Review at PhotoPlus Expo is America’s premier review event for emerging and professional photographers. Organized by the Palm Springs Photo Festival in conjunction with Photo District News and The Photo Group, this event offers a fabulous opportunity to meet and present your work for critique, feedback and advice. At no other time can a photographer see such a cross-section of potential clients/representatives from both the commercial and fine art arenas in a three-day period.
click here to save 15% on your registration – the best discount available!