Archive for Emerging Photographers

Why the Middle Class Matters

Posted: July 6th, 2016

[by Jan Klier] Cross-posting from LinkedIn. These days there is a lot of talk about the state of the middle class in the world. As a matter of fact, the middle class does not only matter politically, but also within the economic bounds of a specific industry, such as the photography industry. Most photographers entering the [...]

Staying Afloat

Posted: March 18th, 2016

[By John Welsh] Life is about relationships and so is success. And since business is part of life, then success in business must also involve relationships, right? Perhaps there’s flawed logic in that claim, but I still believe it’s true. And as each year passes and brings with it “better” technology, it leaves us with [...]

What’s New? You Are! Tips For Those Just Starting Out

Posted: January 22nd, 2016

[by Demetrius Fordham] Every photographer started somewhere (usually the very bottom). And though it’s difficult to imagine—especially when you’re just kicking off your own career—the truth is that all the successful photographers you admire were all “new” at this too once. That in mind, I tracked down 20+ professional photographers, photo editors, and industry leaders [...]

One Step in Your Career

Posted: May 26th, 2015

[by Amanda Sosa Stone] Recently, a dear friend who attended photography school but took her life in another direction asked me about getting back into the industry. I honestly didn’t know how to help her dust off the cobwebs and get back out there with so much new technology. So I did what I do [...]

If I’d Only Known Then What I Know Now…

Posted: August 31st, 2012

[by Judy Herrmann] I’ve shared a lot of what I wished I’d known as a student and emerging photographer in my Breaking into the Biz program.  You can find a one-hour version presented during SB3, along with a ton of other super informative recorded seminars in ASMP’s Video Library. Here are a few additional tidbits [...]

Business and Pleasure

Posted: August 30th, 2012

[by Thomas Werner] Virtually every photo grad that I speak to wishes they had more of the business classes in college that they questioned having to take while they were there. Courses in business practices can be boring and, in terms of their structure, frequently impractical. Photography programs need to find ways to better integrate [...]

How to Never Get Hired as an Assistant Again

Posted: June 17th, 2011

[by Judy Herrmann] While building my “Breaking into the Biz” seminar, I asked about 100 photographers what makes a bad assistant.  I spoke with architectural photographers, fashion photographers, editorial photographers, advertising photographers, wedding photographers and more.  From coast to coast, big city to small town, their answers were remarkably consistent.  Here are seven simple things [...]

It’s Not Just About The Muscles…

Posted: June 15th, 2011

[by Shawn Henry] Assisting can be physically challenging — lugging heavy cases of equipment is no easy task. But as in most other aspects of life, brains matter far more than brawn when it comes to performing the duties of an assistant. Once the gear’s set, the real value of a quality assistant shines through [...]


Posted: June 14th, 2011

[by Shannon Fagan] Arg, I had to just let go of one of my photo assistants in China…both he and his underworked classmate.  Students of photography, be warned….your days are unfortunately numbered.  No longer is a photographers’ assistant’s role about downloading CF cards, setting up lights, and understanding how to finagle camera settings to perfection.  [...]


Posted: June 13th, 2011

[by Kevin Lock] An assistant who can anticipate a photographers next act is an invaluable asset to any shoot.  Being acutely attentive and acquiring the ability to ascertain the needs of the photographer, in advance, is an attractive quality that is always appreciated.  In addition, your attentiveness will positively affect your client by aggrandizing him [...]

Remaining an Image-Maker, Not an Image-Taker

Posted: April 19th, 2011

[by Kristyna Archer] At SB3, Colleen Wainwright gave a keynote speech in which she drew a clear line between marketing success and being specific, useful, nice and awesome.  Ironically, I’d already noticed that everyone there was unusually nice and useful.  Her speech rang so true with this community.  It’s refreshing that ASMP understands the importance [...]

#SB3 Inspired Me

Posted: April 12th, 2011

[by Felicia Perretti] As an emerging photographer, I signed up for the ASMP SB3 conference with excitement and nervousness. I didn’t know what I was stepping into but I was certain that the possibilities of networking, learning, and contributing were going to be endless. At SB3, I discovered a non-stop educational “boot camp.”  Everywhere I [...]

Precedents & Policies

Posted: February 24th, 2011

[by Judy Herrmann] One of the best pieces of business advice I ever got came from our dog trainer, Ruth Chase of the Coventry School for Dogs and Their People.  Dogs, she explained, spend all their time trying to figure you out.  They pay attention to the most subtle signals – signals you may not [...]

Never Let ‘Em See You Sweat

Posted: November 19th, 2010

[by Blake Discher] I have an expression I tell anyone who assists for me, “Never let ‘em see you sweat.” in other words, regardless of what happens on a shoot, let’s keep it entirely professional in the eyes of the client. I recall a young assistant working with me on an annual report shoot in [...]

Don’t Stop Creating

Posted: November 18th, 2010

[by Sean Kernan] Assisting is a step toward being a photographer, a way of learning how things are done, how they work. That’s all very important, but you really need to keep your creative work going. That’s what will really make  you a photographer. That’s where you learn what no one can teach you. That’s [...]

Assist to Learn the Intangibles

Posted: November 17th, 2010

[by Jay Kinghorn] Congratulations, you’ve just graduated from a prestigious photo school with a spectacular portfolio and you’re ready to change the world. As you start your career as a professional, I strongly encourage you to assist another photographer to learn the ropes of running a profitable photography business. While assisting, watch and listen to [...]

Sweat the Small Stuff

Posted: November 16th, 2010

[by Judy Hermann] A couple of years ago, I surveyed a bunch of photographers to find out what Assistants do that drives them crazy.  If you’re building a business as an Assistant, following these tips will help you win ongoing client loyalty and great referrals. Be on time.  If you’re not going to be on [...]

Recommendations for Assistants

Posted: November 15th, 2010

[by Todd Joyce] Help things go smoothly and look at the big picture.  Oh, and make me look good. As a photographer who hires assistants, I’m looking for someone to help me, not hinder me.  You’re part of the image my client sees as me.   You represent me and I’m looking for someone who sees [...]