Archive for Susan Carr
Consistency of Vision is Key
Posted: November 28th, 2011
[by Susan Carr] Websites are often the first place we show our work to prospective clients. The prospect arrives at your site via an Internet search looking for a photographer to fulfill a specific assignment. In these tough financial times, the searches usually include a specialty and a business location. If you fit these criteria [...]
Update on Recent U.S. Copyright Office Recommendations
Posted: October 20th, 2011
The Visual Arts Division of the United States Copyright Office has ceased sending letters recommending that visual artists submit titles for each work being registered in a “group registration of unpublished images”. We have recently learned through tests of our own and those of the Copyright Office that there are previously unknown problems when uploading [...]
Quotes that Moved Us Each to Action
Posted: October 10th, 2011
[by Susan Carr] This week five of our blog contributors, including myself, will share quotes that have been meaningful to each of us in the course of developing our careers. “Nothing in the world can take the place of persistence. Talent will not; nothing is more common than unsuccessful men with talent. Genius will not; [...]
Take the InfoTrends Professional Survey!
Posted: July 25th, 2011
[by Susan Carr] InfoTrends is conducting a study with professional photographers to better understand their use of technology, future requirements, and new business services. The results will be used to determine the impact of digital photography on your business, and to identify opportunities and threats to help you navigate through this rapidly changing marketplace. Manufacturers [...]
ASMP’s New Social Media Tutorial
Posted: July 19th, 2011
[by Susan Carr] ASMP has a new online resource designed to guide imaging professionals through the ins and outs of social media. This tutorial includes guides on social media marketing, blogging and social networking as well as legal considerations, an overview of common Terms of Service and recommended best practices for posting images and video [...]
Copyright Registration Alert
Posted: July 9th, 2011
ASMP is aware that photographers are receiving letters from the Copyright Office with recommendations on how to modify their registrations using the online registration system. The Copyright Office, in response to concerns over the recent court decision invalidating the bulk Corbis copyright registration, is making some new recommendations for online registration of both published and [...]
Thank You and Happy 4th!
Posted: July 4th, 2011
[by Susan Carr] Dear Friends, I want to take a moment and thank you, our readers, for making this blog a success. I also want to express my gratitude to our talented contributors for sharing their insights on all aspects of the photography business. Together we continue to build a valuable resource for the trade. [...]
Clarion Call II – Tomorrow!
Posted: June 9th, 2011
[by Susan Carr] Following up on the excellent Clarion Call telesummit this past February, Selena Maitreya presents Clarion Call II, featuring 7 speakers and 8 jam-packed hours of real-world, hard-hitting information on sales, negotiations, estimates, pricing and licensing for your still and motion imaging services. I am very excited to be joining ASMP National Board [...]
ASMP Receives Distribution from Authors Coalition
Posted: June 6th, 2011
Read the full press release here. And, follow ASMP’s extensive use of these funds to benefit our industry by going here.
Naming Contest for New ASMP Resource
Posted: May 17th, 2011
ASMP is building a unique new social bookmarking resource and we need your help in naming the site with a catchy URL. Submit as many names as you can come up with by May 31 – the winner will receive a great prize package worth over $1500 including a Pro Account from PhotoShelter ($549 value), [...]
ASMP Comments on TwitPic Terms of Service
Posted: May 13th, 2011
Over the past few days, ASMP has been receiving questions relating to the terms of service imposed by TwitPic on its users and a recent change in that language. After reviewing the Terms of Service published on TwitPic’s website, it is ASMP’s conclusion that TwitPic’s terms of service are contrary to the best interests of [...]
Clarion Call II
Posted: May 13th, 2011
[by Susan Carr] This past February, commercial photography consultant Selina Maitreya created the first Clarion Call telesummit featuring 14 of the nation’s leading industry experts. If you attended, you know how valuable it was. If you didn’t, you won’t want to make that mistake again. On Friday, June 10, Selina is presenting Clarion Call II [...]
Free Program on Google Book Settlement Offered by Copyright Clearance Center
Posted: March 25th, 2011
On Wednesday, March 30th at 12:00 PM EST, the Copyright Clearance Center is offering a complimentary hour long online seminar, “Unraveling the Rejection – The Google Book Settlement” Click here to register. From CCC site: On March 22, Judge Chin issued his long awaited opinion in the Google Book Search settlement proceedings, rejecting the Amended [...]
Last Chance for Strictly Business 3 – Chicago April 1-3
Posted: March 24th, 2011
Register today for the last stop of ASMP’s acclaimed Strictly Business conference! SB3 is making a mark on it’s attendees! Look what people are saying: “I have attended dozens of conferences over a two decade career in media and without a doubt this is the most valuable event of all.” – Victor Currie “As good [...]
SB3 Chicago – Roundtable Participants Selected
Posted: March 23rd, 2011
From a competitive field of applicants, four photographers have been selected to participate in the Chicago SB3 Roundtable Discussion on new business models. Jenna Close Clark Dever Jason Gardner David Spielman These photographers will openly share and receive feedback on their business models and future prospects. Our thanks to all who applied. We hope you’ll [...]
Selling Your Price
Posted: March 11th, 2011
[by Susan Carr] As photographers we are confident skilled visual communicators. When it comes to pricing our work we may lack, in equal measure, the skill necessary to articulate our pricing structure in a clear and concise manner. Talking about price can be uncomfortable for us. However, when we are confident in how we determine [...]
Last Stop for Strictly Business 3 in Chicago April 1-3
Posted: March 9th, 2011
There is still time to register and make your travel plans to Chicago! NOTICE: The Chicago hotel has extended our discounted room rate until March 14. This conference is making a mark on it’s attendees. Do not miss the chance to join the SB3 community. Thanks to Ed McDonald and his social media team, Luke [...]
SB3 in LA a Success
Posted: January 25th, 2011
Here is what folks are saying … Jim Goldstein shares 11 Reasons ASMP Strictly Business 3 Should be in Your Future. Gail Mooney shares, “Come and join others who embrace the positive notion of growth, hope and change.” “I have attended dozens of conferences over a two decade career in media and without a doubt [...]
Strictly Business is Here
Posted: January 18th, 2011
The Strictly Business 3 conferences launch this week in LA. SB3 includes General Sessions, Workshops and Networking Opportunities. General Sessions Include: “The Future of Licensing” with Susan Carr and Richard Kelly “Making People Love You Madly: Selling Yourself in a Postmodern Marketplace” with Marketing and Branding expert Colleen Wainwright “Adaptation: Learning New Skills for the [...]
You Get What You Pay For
Posted: January 12th, 2011
[by Susan Carr] You know, the cheapest airfare has the least amount of legroom, fast food vs. gourmet, your car, the hotel you stay in, the contractor you hire or the clothes you buy. The list of examples is endless and while this economy has turned many pricing assumptions upside down, the rule generally holds [...]
LA SB3 Roundtable Participants Selected
Posted: January 8th, 2011
From a competitive field of applicants, four photographers were selected to participate in the LA SB3 Roundtable Discussion on new business models. Michael Clinard Jim Goldstein Ed McDonald Rick Navarro If you are interested in participating in the Philadelphia or Chicago SB3 Roundtables, there is still time to apply. Go here. The committee is looking [...]
A Resolution for Your Business – Plan Now to Attend SB3!
Posted: January 4th, 2011
SB3 brings together an extraordinary level of industry expertise offering an unprecedented variety of content. Consider this: SB3 keynote with branding expert Colleen Wainwright “Making People Love You Madly: Selling Yourself in a Postmodern Marketplace” SB3 keynote with Tom Kennedy “Adaptation: Learning New Skills for the Changing Media Landscape” SB3 ‘s 21 workshop topics include: [...]
Thank You!
Posted: December 24th, 2010
[by Susan Carr] As the year draws to a close, we want to thank you for your loyal following of the ASMP Strictly Business Blog. Without you, our work would be meaningless. Start your business year off right by joining us at one of our Strictly Business 3 conferences. 21 mini workshops will be offered [...]
Plan Now to attend Strictly Business 3
Posted: November 11th, 2010
The American Society of Media Photographers invites you to the Strictly Business 3 Conferences, the newest generation of this highly acclaimed series. FULL CONFERENCE DETAILS SB3 offers you a selection of topics to enhance your professionalism and build your business. From copyright registration to social media marketing, negotiating and sales, licensing and pricing, the business [...]
Head to a Museum
Posted: September 23rd, 2010
[by Susan Carr] Last weekend I had the privilege of seeing the Henri Cartier Bresson retrospective at the Art Institute of Chicago. The Chicago stop closes October 3th, so if you are in the Midwest take note. It is a not to be missed show. The show travels on to the San Francisco Museum of [...]
ASMP announces Strictly Business 3
Posted: September 2nd, 2010
The American Society of Media Photographers invites you to the Strictly Business 3 Conferences, the newest generation of this highly acclaimed series. FULL CONFERENCE DETAILS SB3 offers you a selection of topics to enhance your professionalism and build your business. From copyright registration to social media marketing, negotiating and sales, licensing and pricing, the business [...]
Help ASMP – Protest New 1099 Requirements!
Posted: August 27th, 2010
Dear ASMP Members: One of the provisions of the new healthcare reform legislation will significantly impact the administrative burdens of your business unless the IRS changes it. As of now, starting after next year, if you pay any person or corporation more than $600 in a year for goods or services, you must report that [...]
Here Comes Summer …
Posted: June 1st, 2010
[by Susan Carr] I hope you had an enjoyable Memorial Day weekend. We often think of summer as down time for marketing and sales, but in this tough economic climate, these areas of our business can’t really afford any time off. Yes, you can take a vacation, but do not take three months off from [...]
Phase One Buys Expression Media
Posted: May 25th, 2010
Microsoft has sold Expression Media to Phase One, the Danish company that makes Phase One cameras and Capture One software. Phase One is offering the following to existing customers: * Capture One owners can get a free copy of Expression Media * Expression Media owners can get a free copy of Capture One * iView [...]
ASMP Copyright Symposium Videos
Posted: May 16th, 2010
On April 21, 2010, the American Society of Media Photographers presented an important symposium in New York City addressing the sweeping changes in the way images are used and distributed. The symposium, Copyright and the New Economy: Issues & Trends Facing Visual Artists, was a big hit with the packed TimesCenter audience. According to ASMP [...]
Do You Register Your Images with the Copyright Office?
Posted: April 19th, 2010
[by Susan Carr] Only a small percentage of photographers register their work with the copyright office. ASMP wants that to change. We have new resources to help: Read ASMP’s recommended Best Practices for registering your work. Attend one of our “Registration Workshops” traveling the country. Watch our new podcast on the steps to register unpublished [...]
New ASMP Resource for Video
Posted: February 4th, 2010
[by Susan Carr] ASMP has a new online resource designed for the still photographer who is moving into motion. Gail Mooney is chair of the newly formed Motion/Video Committee and she embraced this role with the same gusto she uses in her own work. Gail interviewed fourteen members who have successfully incorporated video into their [...]
Thank You and Happy New Year!
Posted: December 24th, 2009
[by Susan Carr] Dear Friends, I want to take a moment and thank you, our readers, for making this blog a success. We launched this endeavor nine months ago and our community has been growing steadily ever since. I also want to express my gratitude to our talented contributors for sharing their insights on all [...]
Work Begets Work
Posted: November 6th, 2009
[by Susan Carr] I had the privilege a few years back of hearing photographer Ken Josephson speak at the Society for Photographic Education Midwest Regional conference. While discussing his own struggle with blocks in creativity or direction, he clearly stated his own mantra, “work begets work.” These three simple words have hung with me and [...]
Registration ©ounts!
Posted: October 21st, 2009
[by Susan Carr] The copyright office tells us that only 5% of photographers register their images. ASMP wants to change that and this week at Photo Plus Expo ASMP will launch a new initiative called Registration ©ounts to create awareness of copyright issues, to encourage all photographers to register their work, and to provide the [...]
I Highly Recommend “Free, The Future of a Radical Price” by Chris Anderson
Posted: August 24th, 2009
Chris Anderson’s new book is a provocative look at the growing economy of free. I know many of you may roll your eyes at the thought that “free” is our new competition, but do not judge this book by it’s title. Anderson provides a careful investigation outlining the history and future of this economic driver, [...]
Book Review Week
Posted: July 20th, 2009
I love reading biographies and these three very different stories are some of my favorites. Limelight is a memoir by Helen Gee and traces her history opening this country’s first photography gallery. If you love photography and photographers, you will enjoy this immensely. It is a charming tale of Greenwich Village and the coming of [...]
ASMP Launches New Web Site
Posted: June 30th, 2009
New look, new navigation and new resources! Check it out at www.asmp.org.
Quick Tip Week – Let’s Start With Jamey Stillings
Posted: June 15th, 2009
This photograph by Jamey Stillings of the Colorado River Bridge appeared in yesterday’s New York Times Magazine. I stubbled upon it over my morning coffee and it changed my day. A beautifully executed image and a fascinating subject coalesced and I craved more. I went to Jamey’s web site and viewed the entire portfolio. I [...]
This DAM Stuff Is Important
Posted: June 4th, 2009
Managing your digital images can be a daunting task. Imagine a world where you can retrieve a specific image for a client in seconds or pull up everything you photographed on a specific theme instantly. You will not only save time, but you will improve the quality of your customer service, your marketing materials or [...]
Good Work From Your Trade Orgs
Posted: May 27th, 2009
In 2007, two professional photography trade associations, The American Society of Media Photographers (ASMP) and The Stock Artists Alliance (SAA), applied for and received matching fund awards from the Library of Congress as part of the Library’s National Digital Information Infrastructure and Preservation Program (NDIIPP). Now that is a mouth full of an acronym, but [...]
Pieces of Your Promotional Puzzle
Posted: May 15th, 2009
We end the week with two marketing posts, so don’t miss Richard Kelly’s post on social media sites below … both of these messages have ASMP benefits with deadlines, so we didn’t want to wait to share them with you. There is not one way or one approach for marketing your business. A successful business [...]
Our Final Video From SB2
Posted: May 13th, 2009
We are emphasizing marketing tools again this week because they are so important. Today we offer you the final video drawn from the Strictly Business 2 conference lectures. In this video, Leslie Burns-Dell’Acqua outlines a clear process for defining your message and refining your marketing. (30min, 29sec) brightcove.createExperiences();
Practical Steps for Control in a Turbulent Time
Posted: May 7th, 2009
This video is based on Judy Herrmann’s workshop presented at Strictly Business 2 and now touring ASMP chapters as an evening seminar. Does controlling your career sound like an oxymoron? Listen and consider this alternative. (32min, 24sec) brightcove.createExperiences();
Be Prepared When the Phone Rings
Posted: May 5th, 2009
An extraordinary thing happened to me last Friday. A potential client called for a quote. My business, like many of yours, has been very slow for months and the call caught me off guard. It took me a few minutes to regroup and switch into business mode. My head was racing making sure I asked [...]
Everything You Do Is Marketing
Posted: April 30th, 2009
Continuing our week focused on marketing ideas for your business, Leslie Burns-Dell’Acqua shares her insights on tools beyond your website, portfolio and mailers. Enjoy this video (17 min) and share with us what you are doing to get noticed. brightcove.createExperiences();
Getting The Attention of Potential Clients
Posted: April 28th, 2009
This week we are focusing on marketing and sales – how do you get your potential client’s attention? In this video, Leslie Burns-Dell’Acqua talks about print mailers and emailers. (22 min, 59 sec) brightcove.createExperiences();
Digital Business Essentials
Posted: April 23rd, 2009
Today we are going to focus on the business essentials specific to working in this digital age. Do you have increased liabilities? How do you use the tools available to your advantage? Judy Herrmann discusses this and more in this video. (25min, 38sec) brightcove.createExperiences();
Negotiating Basics from Blake Discher
Posted: April 21st, 2009
Today we feature Blake Discher’s video on “Negotiating Basics.” (10 min) ASMP is offering Blake’s full two lecture on Negotiating at chapters around the country. The in-person show includes small group role playing that puts these basics into practice. I know most of us hate role playing, but it really does improve your ability to [...]
ASMP Seminar on Multimedia and Video
Posted: April 21st, 2009
I forgot to add this to Judy’s post yesterday. Gail Mooney and Paula Lerner are presenting a seminar on Multimedia and Video in Seattle this Saturday. Go here for the details. More of these presentations will be traveling in the Fall, so check in with ASMP to see when and where.
Not Working Enough?
Posted: April 16th, 2009
Then take the time to review and update your website and portfolio. Leslie Burns-Dell’Acqua discusses these two core marketing tools in today’s video … (25 min) brightcove.createExperiences();
SB2 video – The Basics of Copyright and Licensing
Posted: April 14th, 2009
Copyright and licensing together are the business backbone of our industry. Both are rapidly evolving. Changes to copyright law are soon expected and the licensing model, as we once knew it, is under siege. It is important to note that as the process evolves, the premise is still here. We now market our businesses via [...]
SB2 Lecture Series Begins
Posted: April 9th, 2009
We now begin sharing our series of videos based on the Strictly Business 2 lectures. In this first video (9 min, 57 sec), Richard Kelly shares his personal experience on small business basics. [div hVlog style="text-align:center; margin:0 0 12px 0; padding:0"][vPIP class="hVlogTarget" type="application/x-shockwave-flash" onclick="vPIPPlay(this, 'width=540, height=405, name=SB2_Building_Your_Business_Team, flv=true', 'bufferlength=5', ''); return false;"] [/div]
“Things lead to other things in unexpected ways.” Paula Lerner
Posted: April 7th, 2009
This final segment of our “SB2 Interviews Videos” focuses on marketing. Take a look and pull some ideas for your business. (13 min, 6 sec) brightcove.createExperiences();
Why I Do Not Use Day Rates
Posted: April 6th, 2009
Like many photographers, I started my professional career by charging a “day rate” for my services. Rather than considering the scope of a project or the use of the images, I simply set a “day rate” or “half day rate” and applied those numbers to each request. I realized quickly this wasn’t working. One day [...]
“If you sell yourself cheap, you will never get out of that hole.” – Barbara Bordnick
Posted: April 2nd, 2009
Good negotiating skills are critical to the success of any independent photographer, yet this talent is frequently not what comes naturally to us. Listen to some tips and insights on this difficult issue. (12 min, 9 sec) brightcove.createExperiences();
Thoughts on Pricing, Business and the Impact of Digital
Posted: March 31st, 2009
This next SB2 interview video installment (10 min, 30 sec) gives us a wide array of perspectives on our industry’s evolution and ideas on how we can make that work for business. Take a look and then share your thoughts. We have lots to learn from each other. brightcove.createExperiences();
What about paperwork?
Posted: March 25th, 2009
Today we hear what our photographers have to say about paperwork. (8 min, 10 sec) Proper paperwork, from estimates to invoices, is critical to your business success. We have samples on ASMP.org that can get you started, but first listen to what these guys have to say … brightcove.createExperiences();
Welcome
Posted: March 12th, 2009
Welcome to the ASMP Strictly Business Blog. We plan to bring you business tips, thought provoking ideas, useful resources, videos and podcasts all focused on professional photography. Our team of contributors are ASMP educators who will share posts you can enjoy with your morning coffee, on a break or a commute. Add the ASMP Strictly [...]
