Author Archive

Why Am I Having Trouble Getting Releases Signed?

Posted: July 13th, 2012

[by Susan Carr] The reason is frequently that unreasonable requests are being made. Years ago I was working on a personal project that involved photographing friends in their home environments. I knew I would want to show this work in my portfolio and exhibit the work whenever possible. I had heard of model releases and [...]

Marketing Assistant or Photography Assistant

Posted: June 8th, 2012

[by Susan Carr] We all must give the sales and marketing of our business a high priority. We know this yet we still look for the magic bullet that will give us financial rewards minus this work. Well, unfortunately, it doesn’t happen that way. Marketing are the tools we use: our web site, blog, social [...]

How to Become an Expert at Negotiating Price with Clients

Posted: May 25th, 2012

[by Susan Carr] No one enjoys talking about money, at least only a few strange birds do. For those few, it is a game. If they are selling, they work to get the highest price possible. If they are buying, they want the lowest. As independent working photographers, we are all entrepreneurs who have to [...]

Consistency of Vision is Key

Posted: November 28th, 2011

[by Susan Carr] Websites are often the first place we show our work to prospective clients. The prospect arrives at your site via an Internet search looking for a photographer to fulfill a specific assignment. In these tough financial times, the searches usually include a specialty and a business location. If you fit these criteria [...]

Update on Recent U.S. Copyright Office Recommendations

Posted: October 20th, 2011

The Visual Arts Division of the United States Copyright Office has ceased sending letters recommending that visual artists submit titles for each work being registered in a “group registration of unpublished images”. We have recently learned through tests of our own and those of the Copyright Office that there are previously unknown problems when uploading [...]

Quotes that Moved Us Each to Action

Posted: October 10th, 2011

[by Susan Carr] This week five of our blog contributors, including myself, will share quotes that have been meaningful to each of us in the course of developing our careers. “Nothing in the world can take the place of persistence. Talent will not; nothing is more common than unsuccessful men with talent. Genius will not; [...]

Take the InfoTrends Professional Survey!

Posted: July 25th, 2011

[by Susan Carr] InfoTrends is conducting a study with professional photographers to better understand their use of technology, future requirements, and new business services. The results will be used to determine the impact of digital photography on your business, and to identify opportunities and threats to help you navigate through this rapidly changing marketplace. Manufacturers [...]

ASMP’s New Social Media Tutorial

Posted: July 19th, 2011

[by Susan Carr] ASMP has a new online resource designed to guide imaging professionals through the ins and outs of social media. This tutorial includes guides on social media marketing, blogging and social networking as well as legal considerations, an overview of common Terms of Service and recommended best practices for posting images and video [...]

Copyright Registration Alert

Posted: July 9th, 2011

ASMP is aware that photographers are receiving letters from the Copyright Office with recommendations on how to modify their registrations using the online registration system. The Copyright Office, in response to concerns over the recent court decision invalidating the bulk Corbis copyright registration, is making some new recommendations for online registration of both published and [...]

Thank You and Happy 4th!

Posted: July 4th, 2011

[by Susan Carr] Dear Friends, I want to take a moment and thank you, our readers, for making this blog a success. I also want to express my gratitude to our talented contributors for sharing their insights on all aspects of the photography business. Together we continue to build a valuable resource for the trade. [...]

Clarion Call II – Tomorrow!

Posted: June 9th, 2011

[by Susan Carr] Following up on the excellent Clarion Call telesummit this past February, Selena Maitreya presents Clarion Call II, featuring 7 speakers and 8 jam-packed hours of real-world, hard-hitting information on sales, negotiations, estimates, pricing and licensing for your still and motion imaging services. I am very excited to be joining ASMP National Board [...]

ASMP Receives Distribution from Authors Coalition

Posted: June 6th, 2011

Read the full press release here. And, follow ASMP’s extensive use of these funds to benefit our industry by going here.

Naming Contest for New ASMP Resource

Posted: May 17th, 2011

ASMP is building a unique new social bookmarking resource and we need your help in naming the site with a catchy URL. Submit as many names as you can come up with by May 31 – the winner will receive a great prize package worth over $1500 including a Pro Account from PhotoShelter ($549 value), [...]

ASMP Comments on TwitPic Terms of Service

Posted: May 13th, 2011

Over the past few days, ASMP has been receiving questions relating to the terms of service imposed by TwitPic on its users and a recent change in that language. After reviewing the Terms of Service published on TwitPic’s website, it is ASMP’s conclusion that TwitPic’s terms of service are contrary to the best interests of [...]

Clarion Call II

Posted: May 13th, 2011

[by Susan Carr] This past February, commercial photography consultant Selina Maitreya created the first Clarion Call telesummit featuring 14 of the nation’s leading industry experts.  If you attended, you know how valuable it was.  If you didn’t, you won’t want to make that mistake again. On Friday, June 10, Selina is presenting Clarion Call II [...]

ASMP’s Kelly Receives IPC Photographer Leadership Award

Posted: May 5th, 2011

ASMP has announced that Past President Richard Dale Kelly, a Pittsburgh based photographer who creates environmental portraits with style, has received the 2011 International Photographic Council (IPC) Professional Photographer Leadership Award. He was selected by the association as the member who best represents the group’s criteria and ideals, and is one of six winners being [...]

Eugene Mopsik speaks out on ASMP’s ongoing advocacy related to new Getty Contract

Posted: May 2nd, 2011

Many of you know that ASMP has been carrying on a dialogue with Getty for some years; the new Getty contract is another acknowledgement that the market for images and the way in which those images are purchased is rapidly changing. While ASMP has had recent discussions with Getty, substantive results in the best interests [...]

Avoiding the Curse of Familiarity

Posted: April 29th, 2011

[by Colleen Wainwright] We’re broken records, all of us who attended any one (or, if we were really lucky, all three) of the Strictly Business 3 conferences. “It was so inspiring!” and “I came away with so many new ideas and new friends, my head is exploding!” and “Boy, I’m bad at remembering names!” Okay [...]

Reframing the Discussion

Posted: April 28th, 2011

SB3 was a wonderful tonic for what ails us currently as we struggle to live our dreams while making a living that meets our obligations. The positive energy that encircled the conference rooms in Los Angeles, Philadelphia, and Chicago came directly from the deepest acts of encouragement and sharing that were going on. One of [...]

We’re All In This Together…

Posted: April 27th, 2011

“There were many “Aha” moments for me during the SB3 weekend. I believe however that the biggest ones were to realize that we truly are all in the same boat and that I am not alone traversing challenging waters. And that, especially due to the technological and digital revolution, there is a plethora of viable [...]

Shine Me Up

Posted: April 21st, 2011

[by Edwina Stevenson] I’ve been a photographer in business for 20+ years photographing everything from people, location, food, catalog, industrial & beyond.  Honestly, I was hesitant to attend SB3 in the beginning. Looking back, I wish I could attend it again next weekend just to absorb more of what SB3 had to offer. Colleen Wainwright [...]

Remaining an Image-Maker, Not an Image-Taker

Posted: April 19th, 2011

[by Kristyna Archer] At SB3, Colleen Wainwright gave a keynote speech in which she drew a clear line between marketing success and being specific, useful, nice and awesome.  Ironically, I’d already noticed that everyone there was unusually nice and useful.  Her speech rang so true with this community.  It’s refreshing that ASMP understands the importance [...]

Cameras are the New Pencil

Posted: April 14th, 2011

[by Renee Rosensteel] It occurred to me as I was having lunch with a PRSA member that we, as media makers, need to prove our relevance to the emerging group of consumers who use cameras as part of their everyday language.  Today, everyone takes pictures to express ideas the way people used to scribble drawings [...]

#SB3 Inspired Me

Posted: April 12th, 2011

[by Felicia Perretti] As an emerging photographer, I signed up for the ASMP SB3 conference with excitement and nervousness. I didn’t know what I was stepping into but I was certain that the possibilities of networking, learning, and contributing were going to be endless. At SB3, I discovered a non-stop educational “boot camp.”  Everywhere I [...]

Free Program on Google Book Settlement Offered by Copyright Clearance Center

Posted: March 25th, 2011

On Wednesday, March 30th at 12:00 PM EST, the Copyright Clearance Center is offering a complimentary hour long online seminar, “Unraveling the Rejection – The Google Book Settlement” Click here to register. From CCC site: On March 22, Judge Chin issued his long awaited opinion in the Google Book Search settlement proceedings, rejecting the Amended [...]

Last Chance for Strictly Business 3 – Chicago April 1-3

Posted: March 24th, 2011

Register today for the last stop of ASMP’s acclaimed Strictly Business conference! SB3 is making a mark on it’s attendees! Look what people are saying: “I have attended dozens of conferences over a two decade career in media and without a doubt this is the most valuable event of all.” – Victor Currie “As good [...]

Can You Spin the Social Media Plate?

Posted: March 14th, 2011

by Carolyn Potts What social media marketing has in common with plate spinning. If you’re wondering if you should add social media to your marketing mix, there’s a simple test. How many plates are you successfully spinning right now? Think of each of your marketing initiatives as a plate…. a plate you have to keep [...]

Selling Your Price

Posted: March 11th, 2011

[by Susan Carr] As photographers we are confident skilled visual communicators. When it comes to pricing our work we may lack, in equal measure, the skill necessary to articulate our pricing structure in a clear and concise manner. Talking about price can be uncomfortable for us. However, when we are confident in how we determine [...]

ASMP’s Jim Cavanaugh Speaks on Copyright Registration Improvements

Posted: March 10th, 2011

James Cavanaugh, First Vice President of the Board of Directors of the American Society of Media Photographers (ASMP), spoke recently about the importance of copyright registration for photographers and the obstacles faced with the current registration system. He also recommended system improvements at the Public Knowledge event, “Toward a Copyright Office for the 21st Century,” [...]

Last Stop for Strictly Business 3 in Chicago April 1-3

Posted: March 9th, 2011

There is still time to register and make your travel plans to Chicago! NOTICE: The Chicago hotel has extended our discounted room rate until March 14. This conference is making a mark on it’s attendees. Do not miss the chance to join the SB3 community. Thanks to Ed McDonald and his social media team, Luke [...]

Strictly Business 3 – this Week in Philadelphia

Posted: February 21st, 2011

There is still time to sign up for SB3 in Philadelphia. Go HERE to register. This is the only East coast stop for this conference. Don’t miss the event everyone is talking about … “It will be your wake up call on how to be a professional photographer whether its new to you, you’re in [...]

ASMP’s Mopsik Speaks Out On Collective Licensing

Posted: February 4th, 2011

For your information, this ASMP press release was sent out to the media today. Eugene Mopsik, Executive Director of the American Society of Media Photographers (ASMP) delivered an important paper on Photographers & Collective Licensing as a speaker at the Kernochan Center at Columbia Law School Symposium “Collective Management of Copyright: Solution or Sacrifice?” on [...]

Philadelphia SB3 New Business Roundtable Applicants Selected

Posted: February 3rd, 2011

From a competitive field of applicants, four photographers were selected to participate in the Philadelphia SB3 Roundtable Discussion on new business models. Kevin Brusie Deborah Gilbert Charles Gupton Jenny Ruley If you are interested in participating in the Chicago SB3 Roundtable, there is still time to apply. Go here. The committee is looking for photographers [...]

SB3 in LA a Success

Posted: January 25th, 2011

Here is what folks are saying … Jim Goldstein shares 11 Reasons ASMP Strictly Business 3 Should be in Your Future. Gail Mooney shares, “Come and join others who embrace the positive notion of growth, hope and change.” “I have attended dozens of conferences over a two decade career in media and without a doubt [...]

Strictly Business is Here

Posted: January 18th, 2011

The Strictly Business 3 conferences launch this week in LA. SB3 includes General Sessions, Workshops and Networking Opportunities. General Sessions Include: “The Future of Licensing” with Susan Carr and Richard Kelly “Making People Love You Madly: Selling Yourself in a Postmodern Marketplace” with Marketing and Branding expert Colleen Wainwright “Adaptation: Learning New Skills for the [...]

You Get What You Pay For

Posted: January 12th, 2011

[by Susan Carr] You know, the cheapest airfare has the least amount of legroom, fast food vs. gourmet, your car, the hotel you stay in, the contractor you hire or the clothes you buy. The list of examples is endless and while this economy has turned many pricing assumptions upside down, the rule generally holds [...]

LA SB3 Roundtable Participants Selected

Posted: January 8th, 2011

From a competitive field of applicants, four photographers were selected to participate in the LA SB3 Roundtable Discussion on new business models. Michael Clinard Jim Goldstein Ed McDonald Rick Navarro If you are interested in participating in the Philadelphia or Chicago SB3 Roundtables, there is still time to apply. Go here. The committee is looking [...]

A Resolution for Your Business – Plan Now to Attend SB3!

Posted: January 4th, 2011

SB3 brings together an extraordinary level of industry expertise offering an unprecedented variety of content. Consider this: SB3 keynote with branding expert Colleen Wainwright “Making People Love You Madly: Selling Yourself in a Postmodern Marketplace” SB3 keynote with Tom Kennedy “Adaptation: Learning New Skills for the Changing Media Landscape” SB3 ‘s 21 workshop topics include: [...]

Thank You!

Posted: December 24th, 2010

[by Susan Carr] As the year draws to a close, we want to thank you for your loyal following of the ASMP Strictly Business Blog. Without you, our work would be meaningless. Start your business year off right by joining us at one of our Strictly Business 3 conferences. 21 mini workshops will be offered  [...]

SB3 in LA Next Month – Join Us!

Posted: December 15th, 2010

Plan Now to attend Strictly Business 3

Posted: November 11th, 2010

The American Society of Media Photographers invites you to the Strictly Business 3 Conferences, the newest generation of this highly acclaimed series. FULL CONFERENCE DETAILS SB3 offers you a selection of topics to enhance your professionalism and build your business. From copyright registration to social media marketing, negotiating and sales, licensing and pricing, the business [...]

Attention Members Coming to PPE this Week

Posted: October 27th, 2010

Help ASMP – New Promotion for FAP and Membership Stop by “The ASMP Studio” in Room #2D01 of the Javits Center to take part in a new ASMP promotion. Friday, Oct. 29th 10 AM to 4 PM A special thank you to Shawn Henry and Tom Kelly for donating their photography and audio services for [...]

Take a Look!

Posted: October 12th, 2010

by Jorge Parra Allow this 100 plus pages, from Creative Lab @ Google, to load both images and videos, and take the time to explore them, to find out how the world and all the rules are changing. This is just heart-stopping and life-changing. Go HERE!

Head to a Museum

Posted: September 23rd, 2010

[by Susan Carr] Last weekend I had the privilege of seeing the Henri Cartier Bresson retrospective at the Art Institute of Chicago. The Chicago stop closes October 3th, so if you are in the Midwest take note. It is a not to be missed show. The show travels on to the San Francisco Museum of [...]

ASMP announces Strictly Business 3

Posted: September 2nd, 2010

The American Society of Media Photographers invites you to the Strictly Business 3 Conferences, the newest generation of this highly acclaimed series. FULL CONFERENCE DETAILS SB3 offers you a selection of topics to enhance your professionalism and build your business. From copyright registration to social media marketing, negotiating and sales, licensing and pricing, the business [...]

Help ASMP – Protest New 1099 Requirements!

Posted: August 27th, 2010

Dear ASMP Members: One of the provisions of the new healthcare reform legislation will significantly impact the administrative burdens of your business unless the IRS changes it. As of now, starting after next year, if you pay any person or corporation more than $600 in a year for goods or services, you must report that [...]

Here Comes Summer …

Posted: June 1st, 2010

[by Susan Carr] I hope you had an enjoyable Memorial Day weekend. We often think of summer as down time for marketing and sales, but in this tough economic climate, these areas of our business can’t really afford any time off. Yes, you can take a vacation, but do not take three months off from [...]

Phase One Buys Expression Media

Posted: May 25th, 2010

Microsoft has sold Expression Media to Phase One, the Danish company that makes Phase One cameras and Capture One software. Phase One is offering the following to existing customers: * Capture One owners can get a free copy of Expression Media * Expression Media owners can get a free copy of Capture One * iView [...]

ASMP Copyright Symposium Videos

Posted: May 16th, 2010

On April 21, 2010, the American Society of Media Photographers presented an important symposium in New York City addressing the sweeping changes in the way images are used and distributed. The symposium, Copyright and the New Economy: Issues & Trends Facing Visual Artists, was a big hit with the packed TimesCenter audience. According to ASMP [...]

ASMP Copyright Symposium Today in NYC

Posted: April 21st, 2010

Copyright and the New Economy TimesCenter, 242 West 41st St
New York, NY Wednesday, April 21 Register Here. Morning Session 9:30 am – Welcome — Eugene Mopsik, ASMP Executive Director 9:45 am – 10:30 am – Overview of Copyright Law — Victor Perlman, ASMP General Counsel 10:45 am – 11:30 am – Story Telling in the [...]

Do You Register Your Images with the Copyright Office?

Posted: April 19th, 2010

[by Susan Carr] Only a small percentage of photographers register their work with the copyright office. ASMP wants that to change. We have new resources to help: Read ASMP’s recommended Best Practices for registering your work. Attend one of our “Registration Workshops” traveling the country. Watch our new podcast on the steps to register unpublished [...]

Photographers File Class Action Against Google

Posted: April 7th, 2010

Philadelphia, PA…The American Society of Media Photographers (ASMP), joined by the Graphic Artists Guild, the Picture Archive Council of America, the North American Nature Photography Association, Professional Photographers of America, photographers Leif Skoogfors, Al Satterwhite, Morton Beebe, Ed Kashi and illustrators John Schmelzer and Simms Taback, has filed a class action copyright infringement suit against [...]

New ASMP Resource for Video

Posted: February 4th, 2010

[by Susan Carr] ASMP has a new online resource designed for the still photographer who is moving into motion.  Gail Mooney is chair of the newly formed Motion/Video Committee and she embraced this role with the same gusto she uses in her own work. Gail interviewed fourteen members who have successfully incorporated video into their [...]

Thank You and Happy New Year!

Posted: December 24th, 2009

[by Susan Carr] Dear Friends, I want to take a moment and thank you, our readers, for making this blog a success. We launched this endeavor nine months ago and our community has been growing steadily ever since. I also want to express my gratitude to our talented contributors for sharing their insights on all [...]

Work Begets Work

Posted: November 6th, 2009

[by Susan Carr] I had the privilege a few years back of hearing photographer Ken Josephson speak at the  Society for Photographic Education Midwest Regional conference. While discussing his own struggle with blocks in creativity or direction, he clearly stated his own mantra, “work begets work.” These three simple words have hung with me and [...]

Free Offer for Photo Plus Expo Seminar with Peter Krogh

Posted: October 21st, 2009

ASMP and Microsoft are offering 20 tickets to Peter Krogh’s presentation on “Tagging Photos with GPS information.” The first 20 ASMP members to email Peter at krogh@asmp.org can attend this seminar for free! Tickets can be picked up at the ASMP booth (#478) on Thursday or at the seminar door on Friday am. Friday, Oct. [...]

Registration ©ounts!

Posted: October 21st, 2009

[by Susan Carr] The copyright office tells us that only 5% of photographers register their images. ASMP wants to change that and this week at Photo Plus Expo ASMP will launch a new initiative called Registration ©ounts to create awareness of copyright issues, to encourage all photographers to register their work, and to provide the [...]

ASMP at Photo Plus Expo – This Week!

Posted: October 19th, 2009

Many ASMP members, staff and leaders are traveling to New York City this week attending the 2009 Photo Plus Expo. ASMP has a packed schedule of events. Find us at booth #478 on the trade show floor. Representatives from the copyright office will be on hand to answer registration questions. Representatives from the Picture Licensing [...]

I Highly Recommend “Free, The Future of a Radical Price” by Chris Anderson

Posted: August 24th, 2009

Chris Anderson’s new book is a provocative look at the growing economy of free. I know many of you may roll your eyes at the thought that “free” is our new competition, but do not judge this book by it’s title. Anderson provides a careful investigation outlining the history and future of this economic driver, [...]

Book Review Week

Posted: July 20th, 2009

I love reading biographies and these three very different stories are some of my favorites. Limelight is a memoir by Helen Gee and traces her history opening this country’s first photography gallery. If you love photography and photographers, you will enjoy this immensely. It is a charming tale of Greenwich Village and the coming of [...]

ASMP Launches New Web Site

Posted: June 30th, 2009

New look, new navigation and new resources! Check it out at www.asmp.org.

Quick Tip Week – Let’s Start With Jamey Stillings

Posted: June 15th, 2009

This photograph by Jamey Stillings of the Colorado River Bridge appeared in yesterday’s New York Times Magazine. I stubbled upon it over my morning coffee and it changed my day. A beautifully executed image and a fascinating subject coalesced and I craved more. I went to Jamey’s web site and viewed the entire portfolio. I [...]

This DAM Stuff Is Important

Posted: June 4th, 2009

Managing your digital images can be a daunting task. Imagine a world where you can retrieve a specific image for a client in seconds or pull up everything you photographed on a specific theme instantly. You will not only save time, but you will improve the quality of your customer service, your marketing materials or [...]

Good Work From Your Trade Orgs

Posted: May 27th, 2009

In 2007, two professional photography trade associations, The American Society of Media Photographers (ASMP) and The Stock Artists Alliance (SAA), applied for and received matching fund awards from the Library of Congress as part of the Library’s National Digital Information Infrastructure and Preservation Program (NDIIPP). Now that is a mouth full of an acronym, but [...]

Pieces of Your Promotional Puzzle

Posted: May 15th, 2009

We end the week with two marketing posts, so don’t miss Richard Kelly’s post on social media sites below … both of these messages have ASMP benefits with deadlines, so we didn’t want to wait to share them with you. There is not one way or one approach for marketing your business. A successful business [...]

Our Final Video From SB2

Posted: May 13th, 2009

We are emphasizing marketing tools again this week because they are so important. Today we offer you the final video drawn from the Strictly Business 2 conference lectures. In this video, Leslie Burns-Dell’Acqua outlines a clear process for defining your message and refining your marketing. (30min, 29sec) (Editor’s note: This video has been withdrawn.)

Practical Steps for Control in a Turbulent Time

Posted: May 7th, 2009

This video is based on Judy Herrmann’s workshop presented at Strictly Business 2 and now touring ASMP chapters as an evening seminar. Does controlling your career sound like an oxymoron? Listen and consider this alternative. (32min, 24sec)

Be Prepared When the Phone Rings

Posted: May 5th, 2009

An extraordinary thing happened to me last Friday. A potential client called for a quote. My business, like many of yours, has been very slow for months and the call caught me off guard. It took me a few minutes to regroup and switch into business mode. My head was racing making sure I asked [...]

Everything You Do Is Marketing

Posted: April 30th, 2009

Continuing our week focused on marketing ideas for your business, Leslie Burns-Dell’Acqua shares her insights on tools beyond your website, portfolio and mailers. Enjoy this video (17 min) and share with us what you are doing to get noticed. (Editor’s note: This video has been withdrawn.)

Getting The Attention of Potential Clients

Posted: April 28th, 2009

This week we are focusing on marketing and sales – how do you get your potential client’s attention? In this video, Leslie Burns-Dell’Acqua talks about print mailers and emailers. (Editor’s note: This video has been withdrawn.)

Digital Business Essentials

Posted: April 23rd, 2009

Today we are going to focus on the business essentials specific to working in this digital age. Do you have increased liabilities? How do you use the tools available to your advantage? Judy Herrmann discusses this and more in this video. (25min, 38sec)

Negotiating Basics from Blake Discher

Posted: April 21st, 2009

Today we feature Blake Discher’s video on “Negotiating Basics.” (10 min) ASMP is offering Blake’s full two lecture on Negotiating at chapters around the country. The in-person show includes small group role playing that puts these basics into practice. I know most of us hate role playing, but it really does improve your ability to [...]

ASMP Seminar on Multimedia and Video

Posted: April 21st, 2009

I forgot to add this to Judy’s post yesterday. Gail Mooney and Paula Lerner are presenting a seminar on Multimedia and Video in Seattle this Saturday. Go here for the details. More of these presentations will be traveling in the Fall, so check in with ASMP to see when and where.

Not Working Enough?

Posted: April 16th, 2009

Then take the time to review and update your website and portfolio. Leslie Burns-Dell’Acqua discusses these two core marketing tools in today’s video … (25 min) (Editor’s note: This video has been withdrawn.)

SB2 video – The Basics of Copyright and Licensing

Posted: April 14th, 2009

Copyright and licensing together are the business backbone of our industry. Both are rapidly evolving. Changes to copyright law are soon expected and the licensing model, as we once knew it, is under siege. It is important to note that as the process evolves, the premise is still here. We now market our businesses via [...]

SB2 Lecture Series Begins

Posted: April 9th, 2009

We now begin sharing our series of videos based on the Strictly Business 2 lectures. In this first video (9 min, 57 sec), Richard Kelly shares his personal experience on small business basics.

“Things lead to other things in unexpected ways.” Paula Lerner

Posted: April 7th, 2009

This final segment of our “SB2 Interviews Videos” focuses on marketing. Take a look and pull some ideas for your business. (13 min, 6 sec)

Why I Do Not Use Day Rates

Posted: April 6th, 2009

Like many photographers, I started my professional career by charging a “day rate” for my services. Rather than considering the scope of a project or the use of the images, I simply set a “day rate” or “half day rate” and applied those numbers to each request. I realized quickly this wasn’t working. One day [...]

“If you sell yourself cheap, you will never get out of that hole.” – Barbara Bordnick

Posted: April 2nd, 2009

Good negotiating skills are critical to the success of any independent photographer, yet this talent is frequently not what comes naturally to us. Listen to some tips and insights on this difficult issue. (12 min, 9 sec)

Thoughts on Pricing, Business and the Impact of Digital

Posted: March 31st, 2009

This next SB2 interview video installment (10 min, 30 sec) gives us a wide array of perspectives on our industry’s evolution and ideas on how we can make that work for business. Take a look and then share your thoughts. We have lots to learn from each other.

What about paperwork?

Posted: March 25th, 2009

Today we hear what our photographers have to say about paperwork. (8 min, 10 sec) Proper paperwork, from estimates to invoices, is critical to your business success. We have samples on ASMP.org that can get you started, but first listen to what these guys have to say …

Welcome

Posted: March 12th, 2009

Welcome to the ASMP Strictly Business Blog. We plan to bring you business tips, thought provoking ideas, useful resources, videos and podcasts all focused on professional photography. Our team of contributors are ASMP educators who will share posts you can enjoy with your morning coffee, on a break or a commute. Add the ASMP Strictly [...]