Archive for October, 2011

No Validation Necessary

Posted: October 31st, 2011

[by Gail Mooney] I recently had the honor of having one of my still images on display in the Senate Rotunda in Washington DC.  It was one of eleven photographs in the Copyright Alliance exhibit,  “Recording Our History: Faces Behind the Camera“. It was this portrait of blues drummer Sam Carr that I shot in [...]

Moving to the Collaborative Marketing Model

Posted: October 28th, 2011

[by Tom Kennedy] I have been reading a book recently entitled  “The Power of Pull:  How Small Moves, Smartly Made, Can Set Big Things in Motion,” by John Hagel III, John Seely Brown, and Lang Davison.  The book shows how converging technology has been a massive disruptor of long-held business models,  organizational models, and modes [...]

How to Avoid Getting Sued

Posted: October 27th, 2011

[by Judy Herrmann] We hear a lot about how photographers should use good paperwork and that’s true.  ASMP offers great resources on model & property releases, business forms (e.g. estimates, invoices, change orders, etc.) and terms & conditions.  But let’s face it. At the point where you’re relying on paperwork, you’re either suing someone or [...]

Join ASMP at Photo Plus Expo

Posted: October 26th, 2011

ASMP invites you to join us at Photo Plus Expo in New York’s Jacob Javits Center,  Today through Saturday. Visit our booth (#1276) where we’ll have representatives from the U.S. Copyright Office available to answer your questions. Members can also sign up for free consultations with industry experts and consultants. Attend our sponsored seminars, where [...]

The Magic Happens Between the Notecards

Posted: October 26th, 2011

[by Colleen Wainwright] While I get that the “sh*tty first draft,” as Anne Lamott calls it, is a necessary step on one’s way to beautiful, polished prose, the perfectionist in me still balks at throwing a bunch of words on a page with the faith that I’ll be able to sort them out later. What’s [...]

The (Difficult) Art of Live Communication

Posted: October 25th, 2011

[by Jenna Close] I have a ridiculously potent aversion to talking on the phone.  I’m pretty sure it’s some kind of neurosis, but here’s the thing… Communication is the most important business aspect of what we do.  Furthermore, live conversation (versus texting or email) is a powerful tool that can be used to great advantage.  [...]

Can You Hear Me Now?

Posted: October 24th, 2011

[by Carolyn Potts] Are you being heard? Do you know how to effectively communicate with your potential client if they’re part of different generation? Is how you’re saying what you’re saying, turning off your potential client? Marketing communications that are designed to get more business, must take into consideration the recipient’s preferred mode of communication. [...]

The Glamorous World of Doing What You Love

Posted: October 21st, 2011

[by Jenna Close] Corporate photography….often when non-photographers find out this is what I do, they ask why I did not pick a more ‘glamorous’ genre in which to ply my trade. I imagine they are thinking of Ansel Adams or Annie Leibovitz.  I do not make my living shooting celebrities or landscapes.  It’s not me.  [...]

Update on Recent U.S. Copyright Office Recommendations

Posted: October 20th, 2011

The Visual Arts Division of the United States Copyright Office has ceased sending letters recommending that visual artists submit titles for each work being registered in a “group registration of unpublished images”. We have recently learned through tests of our own and those of the Copyright Office that there are previously unknown problems when uploading [...]


Posted: October 20th, 2011

[by Barry Schwartz] Some photographic subjects come pre-equipped with a “cool-factor”.  Hipsters in hipster clothing.  Musicians.  Designers dressed in black.  A piercing here, a tattoo there. I work in several areas, but my primary focus is architecture.  Los Angeles, where I live, was a center of cool architecture even before Europeans delivered us their fully-formed [...]

Video is no Longer a Market Genre

Posted: October 19th, 2011

[by Gail Mooney] When I started giving seminars about video for ASMP a few years back, video was a separate genre of “photography.” In fact, most didn’t even consider it a genre of photography at all, but rather a totally different skill set and craft. Fast forward three years and video has infiltrated just about [...]

The Gift of Focusing Your Vision

Posted: October 17th, 2011

[by Selina Maitreya Today, vision is the front end sell in the world of commercial photography. Clients look to assignment photographers to have a defined vision applied to a subject area and expect a complete body of work, that represents the photographers “specialty.” Many photographers still resist the idea of focusing their talents, there is [...]

What is a fashion photograph?

Posted: October 17th, 2011

[by Thomas Werner] Great fashion photographs are a reflection of the moral, social and economic imperatives of our time in a way that other photographic genres are not. From war time to economic booms fashion photography has shown us where our boundaries were and how we alternately sought to embrace or break them. Beyond addressing [...]


Posted: October 14th, 2011

[by Barry Schwartz] “When you create something out of nothing, the first rule is to agree.” ~ Tina Fey talking about the process of improv at Google headquarters with chairman Eric Schmitdt. What else is it that photographers do, but exactly this? The first part: creating something out of nothing.  The second part: getting your [...]

Pushing the Boulder up the Hill

Posted: October 13th, 2011

[by Colleen Wainwright] “There are no short cuts to any place worth going.” –Beverly Sills One of the gifts of the internet can also be one of its curses. Every minute of every day, we’re exposed to amazing achievements–all of which, because of context, seem to have sprung fully formed, like Venus on the half-shell. [...]

No Small Decisions

Posted: October 12th, 2011

[by Richard Kelly] “There are no small decisions in moviemaking.”  – Sidney Lument , Director (pg 112 MAKING MOVIES by SIDNEY LUMENT Vintage Books) If you change “moviemaking” to photography, well you get the picture. This to me summarizes all my decisions from art, to craft to commerce. Every action has a consequence, or a [...]

Pay it Forward

Posted: October 11th, 2011

[by Jenna Close] “I challenge you to make your life a masterpiece.  I challenge you to join the ranks of those people who live what they teach, who walk their talk.”   – Tony Robbins Over the years I have been given many gifts of inspiration, support and friendship.  Without fail, these lessons have come from [...]

Quotes that Moved Us Each to Action

Posted: October 10th, 2011

[by Susan Carr] This week five of our blog contributors, including myself, will share quotes that have been meaningful to each of us in the course of developing our careers. “Nothing in the world can take the place of persistence. Talent will not; nothing is more common than unsuccessful men with talent. Genius will not; [...]

Be Like Steve

Posted: October 7th, 2011

[by Judy Herrmann] Follow your dreams.  Imagine.  Be true to your vision.  Do what you believe is great work.  Love what you do. Follow your passion.  Demand more of yourself.  Work hard.  Set high standards.  Meet them. Follow your heart, even when it leads you off the well-worn path.  Keep looking.  Don’t settle.  Trust that it [...]

Rotate Your Stock Forward

Posted: October 6th, 2011

[by Todd Joyce] I keep extra batteries for slaves, etc., in the front of two bags to be sure I have replacements in case I run low.  Batteries can go dead just sitting for too long.  Rotate your batteries so that you are using the backups and rotating new ones in as backups to be [...]

The Eyes Have It

Posted: October 5th, 2011

[by Carolyn Potts] Besides your taking care of your camera gear, computer, and your fearless attitude,  do you have a maintenance routine for…your eyes?!? If you don’t, a computer-heavy assignment can lead to eyestrain. While not life-threatening, eyestrain can cause double vision and other symptoms–ones which are not so great when your career depends on [...]

Off-Site Back Up

Posted: October 4th, 2011

[by Jay Kinghorn] Remember to store at least one copy of all your files off-site to protect in case of fire, theft, flood or other disaster. Jay Kinghorn will be presenting The Agile Photographer in a city near you. Check out the seminar schedule for dates and locations.

Ask How They Found You

Posted: October 3rd, 2011

[by Jenna Close] When a new client calls, make sure and ask how they found you.  If they answer with ‘online’, ask what search engine they used and what their search terms were.  This information is valuable for a few reasons: one, if they found you online you will begin to see a trend in [...]