Archive for April, 2011

Avoiding the Curse of Familiarity

Posted: April 29th, 2011

[by Colleen Wainwright] We’re broken records, all of us who attended any one (or, if we were really lucky, all three) of the Strictly Business 3 conferences. “It was so inspiring!” and “I came away with so many new ideas and new friends, my head is exploding!” and “Boy, I’m bad at remembering names!” Okay [...]

Reframing the Discussion

Posted: April 28th, 2011

SB3 was a wonderful tonic for what ails us currently as we struggle to live our dreams while making a living that meets our obligations. The positive energy that encircled the conference rooms in Los Angeles, Philadelphia, and Chicago came directly from the deepest acts of encouragement and sharing that were going on. One of [...]

We’re All In This Together…

Posted: April 27th, 2011

“There were many “Aha” moments for me during the SB3 weekend. I believe however that the biggest ones were to realize that we truly are all in the same boat and that I am not alone traversing challenging waters. And that, especially due to the technological and digital revolution, there is a plethora of viable [...]

Photographer and ….

Posted: April 26th, 2011

[by Rosh Sillars] My aha moment at SB3 hit me when I realized that industry changes have challenged photographers to use their creativity to adapt their skills and talents to other industries.  Today, photographers hold their heads high and say, “I’m a photographer and a writer, a videographer, a designer, a teacher or a consultant.” [...]

Going Forward from SB3

Posted: April 25th, 2011

- thoughts on the train to O’Hare [by Sean Kernan] Only after Chicago did it occur to me how easy it was to get people  to warm to the subject of my presentation. I mean, how hard could it be to get creative people to stand up and participate in creativity seminars? It was like [...]

SB3 or: How I Learned to Stop Worrying and Love the Future.

Posted: April 22nd, 2011

[by Barry Schwartz] At SB3 I learned that just about everyone is worrying about the same stuff I worry about. I learned that everybody has their own way of marketing but that only those people who actively market (or have an independent income) are going to make it. I learned that it’s not just me [...]

Shine Me Up

Posted: April 21st, 2011

[by Edwina Stevenson] I’ve been a photographer in business for 20+ years photographing everything from people, location, food, catalog, industrial & beyond.  Honestly, I was hesitant to attend SB3 in the beginning. Looking back, I wish I could attend it again next weekend just to absorb more of what SB3 had to offer. Colleen Wainwright [...]

An A-Ha Person from SB3

Posted: April 20th, 2011

[by Ellen Boughn] For many, the lessons from SB3 were summed up in Colleen Wainwright’s SB3 keynote message “be awesome” and “be nice”.  How surprising and refreshing to hear the phrase ‘be nice”.  (It reminded me of a sign carried by a small boy at a Madison, WI anti-war rally at the outbreak of the [...]

Remaining an Image-Maker, Not an Image-Taker

Posted: April 19th, 2011

[by Kristyna Archer] At SB3, Colleen Wainwright gave a keynote speech in which she drew a clear line between marketing success and being specific, useful, nice and awesome.  Ironically, I’d already noticed that everyone there was unusually nice and useful.  Her speech rang so true with this community.  It’s refreshing that ASMP understands the importance [...]

My 3 A-Ha Moments

Posted: April 18th, 2011

[by Thomas Werner] There were three Ah-Ha moments for me when it came to Strictly Business 3. The first was seeing the light in people’s eyes as they gained insight into an aspect of their business that they have been struggling with, or gained clarity in terms of what they wanted to do next with [...]

1+1=10

Posted: April 15th, 2011

[by Judy Herrmann] There’s an amazing thing that happens when you gather together a group of really smart, really creative people, expose them to thought-provoking content and provide them with plenty of time to talk amongst themselves: Everyone in the room gets smarter. In conversation after conversation at SB3, I found myself connecting dots with [...]

Cameras are the New Pencil

Posted: April 14th, 2011

[by Renee Rosensteel] It occurred to me as I was having lunch with a PRSA member that we, as media makers, need to prove our relevance to the emerging group of consumers who use cameras as part of their everyday language.  Today, everyone takes pictures to express ideas the way people used to scribble drawings [...]

Hanging with Winners

Posted: April 13th, 2011

[by Jenna Close] On the last day of SB3 in Chicago, I was standing in the back of the ballroom watching 200+ photographers practice their sales and negotiation skills.  I was enjoying the energy and camaraderie that filled the room when I heard Blake Discher mention ‘hanging with winners’.  The concept should be a familiar [...]

#SB3 Inspired Me

Posted: April 12th, 2011

[by Felicia Perretti] As an emerging photographer, I signed up for the ASMP SB3 conference with excitement and nervousness. I didn’t know what I was stepping into but I was certain that the possibilities of networking, learning, and contributing were going to be endless. At SB3, I discovered a non-stop educational “boot camp.”  Everywhere I [...]

The Collective “A-ha”

Posted: April 11th, 2011

[by Gail Mooney] I’m just back from Chicago where I was a presenter at SB3. It was the last venue stop for this event in a series of conferences.  I wish there were more coming up because each and every one of those conferences in Los Angeles, Philadelphia and Chicago charged me up in every [...]

ASMP Elects New Officers

Posted: April 8th, 2011

The American Society of Media Photographers (ASMP) has announced that James Cavanaugh, a Buffalo-based architectural and aerial photographer and owner of James Cavanaugh Photography, has been elected as President for 2011-12. Serving as First Vice-President is Gail Mooney of Kelly/Mooney Productions in Brookside, NJ; as Second Vice-President, Shawn Henry of San Diego-based Shawn G. Henry [...]

Business on a Handshake

Posted: April 8th, 2011

[by Todd Joyce] A contract is simple.   It’s an offer and an acceptance.   The issue, is proving the agreement if there is ever a dispute.   Get your clients to sign an estimate/confirmation form.   Make it part of your workflow.   You truly never know when you’ll need it, but when you do, you’ll be glad you [...]

The Benefits of a Red Sharpie

Posted: April 7th, 2011

[by Jenna Close] When reviewing your business plan try not to over estimate one important factor: the number of days a year you are paid to shoot.  On my office calendar I circle each paid shooting day with a red Sharpie.  At the end of the year I can easily flip through the calendar and count [...]

First Impressions

Posted: April 6th, 2011

[by Todd Joyce] Why does Walmart have greeters at the door?   They want the first impression you get to be that you are welcome here.  What is the first impression you give your clients?  “Welcome?”  “Go away?”  “I’m a professional?”  Ask someone you trust to be honest.   You may be surprised. Todd Joyce is a [...]

Cover Yourself From All Angles

Posted: April 5th, 2011

[by Jenna Close] If you have a multiple page contract, make sure you place a spot for the client’s initials at the bottom of each page.  This way you have a response to the excuse, “I didn’t see that part”.  I have found that this practice is particularly useful on the terms and conditions page. [...]

Just Five a Day

Posted: April 4th, 2011

[by Jim Cavanaugh] If you set aside a half-hour aside every business day to call just five new client contacts, at the end of the year you will have made contact with over 1,250 new potential clients. Jim Cavanaugh is an architectural and aerial photographer based in Buffalo, NY. He is President of ASMP.

It’s Not About Time

Posted: April 1st, 2011

[by Judy Herrmann] I’ve struggled with managing time my whole life.  I used to wish for 27 hour days but then I realized that I’d still schedule more than I could possibly complete no matter how much time I had.  My problem isn’t really about time.  It’s about being a perfectionist with unrealistic expectations. Nearly [...]