Quick Tip: Automate your social media
[By Ed McDonald]
Unless you have unlimited amounts of time on your hands, you should automate as many steps of your social media as possible. Like cross-posting all content in multiple social media outlets. Take some time to set up a few steps to automate the process. Here are a few good tools for sharing and automating content through social media outlets : Hootsuite, Ping.fm, Involver, Tweet later, Social too. These are just a few. Make sure to keep it in your own voice and keep it personal.
4 Responses to 'Quick Tip: Automate your social media'
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Light automation can be helpful. Just don’t get to crazy and take the social out of social media.
http://pixelpipe.com is good for share photos and videos at multiple locations.
Rosh
Good idea but as with anything else anything worth doing is worth doing right. After identifying your business objectives then developing your social media strategy, you should consider hiring a full-time brand/social media manager. There are no shortcuts with social networking. The whole idea is to engage your clients personally. Your clients will see through automated attempts to sell them something. Read “The ‘No-Duhs’ of Social Media” at http://www.famefoundry.com/646/the-no-duhs-of-social-media/
Rosh,
Hence my last line of my QUICK TIP… “Make sure to keep it in your own voice and keep it personal”. Also the tip is more dealing with automating your blog posts distribution to several outlets as in Twitter, Facebook, Linkedin, MySpace or other common places you post your blog posts to.
“Like cross-posting all content in multiple social media outlets”.
It is always a good idea to stay real…. that’s who they want anyway.
FF Communicator,
I’m not sure what wealth of resources you’re dealing with here, but most commercial photographic studios are on very tight and fixed budget, not many that I am aware of are in any position to hire full time social media managers. And if so, wouldn’t that be just as risky of losing the “PERSONAL VOICE” of social media? I don’t think you have to hire anyone to do it right and no one is suggesting that you automate everything. The tip was to inform people that they don’t have to post the same content themselves to every outlet. When you post to your blog (in your own voice) you can have that automatically shared on all of your other social media outlets. And yes, there are some shortcuts in the world, it’s just a matter of how you use them. I do engage my clients personally, but sharing with them need not be all consuming. All things in moderation.